FIRM OWNERSHIP AND THE DETERMINANTS OF SUCCESS AND FAILURE IN NEW PRODUCT DEVELOPMENT: AN EMPIRICAL STUDY OF MANUFACTURING FIRMS IN THE GUANGDONG PROVINCE OF CHINA

Zhongqi Jin () and Zhihong Li ()
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Zhongqi Jin: Middlesex University Business School, The Burroughs, London NW4 4BT, UK
Zhihong Li: Guangdong Baiyun Institute, International Education Centre, Guangzhou 510450, China

International Journal of Innovation Management (ijim), 2007, vol. 11, issue 04, 539-564

Abstract: This paper generates a new perspective on the growing literature in new product development (NPD): firm ownership and the determinants of success and failure of NPD firms operating in a Chinese region which has experienced unprecedented change. Cooper and Kleinschmidt's conceptual framework is utilised. 126 new product projects, from 84 firms were investigated using a structured survey. Results are compared with those from studies in Canada, Korea, Japan and Slovenia. Contrary to other studies' findings, a hostile market environment was found to be facilitative rather than a major de-facilitator. We then further examined NPD activities in three different types of manufacturing firms in Guangdong: state-owned, joint venture/foreign owned and private firms. A comparison with an earlier study conducted in China focusing mainly on state-owned firms is made and the paper concludes by drawing out implications for managers operating in China.

Keywords: New product development; success and failure; firm ownership (search for similar items in EconPapers)
Date: 2007
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DOI: 10.1142/S1363919607001862

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