EVALUATING CORPORATE-STARTUP CO-CREATION: A CRITICAL REVIEW OF THE LITERATURE

Annika Steiber, Sverker Alange and Vincenzo Corvello
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Annika Steiber: Department of Management, Menlo College, Atherton, California, USA
Sverker Alange: #x2020;Institute for Management of Innovation and Technology, Gothenburg, Sweden
Vincenzo Corvello: #x2021;Department of Mechanical, Energy and Management Engineering, University of Calabria, Rende, Italy

International Journal of Innovation Management (ijim), 2021, vol. 25, issue 07, 1-20

Abstract: Partnership with startups offers large firms knowledge about, and access to new technologies. Incumbents’ emphasis on corporate-startup collaboration has therefore reached a new level and various models for corporate-startup collaboration can now be found among large enterprises. “Co-creation” between large firms and technology startups, is one of these models that increases in traction. The model is, however, under-researched and research on frameworks and metrics for evaluating the business effects from corporate-startup co-creation is scarce. The purpose of this paper is therefore to extend the existing body of knowledge by investigating frameworks and metrics for evaluating corporate-startup “co-creation” and to suggest a framework for evaluation of corporate-startup co-creation programs. A literature review on identified frameworks and metrics is presented, covering research findings on evaluation models for corporate-startup collaboration. The main finding in this paper is a “multi-stakeholder framework” for evaluating the collaboration’s results in corporate-startup co-creation models.

Keywords: Co-creation; startup collaboration; metric; effect; evaluation; framework; review of literature; digital transformation (search for similar items in EconPapers)
Date: 2021
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DOI: 10.1142/S1363919621500730

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