EFFECTS OF COMPLEX SYSTEM STRUCTURE AND EXTERNAL FIELD IN OPINION FORMATION

Long Guo () and Xu Cai
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Long Guo: Complexity Science Center, Institute of Particle Physics, Huazhong Normal University, Wuhan, 430079, China
Xu Cai: Complexity Science Center, Institute of Particle Physics, Huazhong Normal University, Wuhan, 430079, China

International Journal of Modern Physics C (IJMPC), 2007, vol. 18, issue 10, 1583-1590

Abstract: Around us, the society structure and external field, such as government policy, the newspaper, the internet and other mass media, play a special role in shaping the attitudes, beliefs and public opinion. For studying the role of the society structure and the external field, we propose a new opinion model based on the former models. With computer simulations of opinion dynamics, we find that the smaller the clustering coefficient and the society size, the easier the consensus phase is reached and other interesting results.

Keywords: Opinion formation; complex system structure; external field; clustering coefficient; 89.65.-s; 89.75.Fb; 87.23.Ge; 64.60.Cn (search for similar items in EconPapers)
Date: 2007
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DOI: 10.1142/S0129183107011595

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