Innovation Investment as Doors to the Future: A Real Options Approach
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Chapter 3 in Managing New Product Development and Innovation, 2001, pp 39-53 from Edward Elgar Publishing
Abstract:
Managing New Product Development and Innovation provides a new approach to the microeconomics of innovation by measuring the technical quality of new products and guiding the managers of innovation and technology in the central considerations of today’s knowledge-based companies.
Keywords: Business and Management; Economics and Finance; Innovations and Technology (search for similar items in EconPapers)
Date: 2001
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