Future trends and innovations

Ekaterina Glebova ()

Chapter 9 in Luxury in Sport, 2025, pp 147-162 from Edward Elgar Publishing

Abstract: Offering a forward-looking perspective, this chapter speculates on potential future developments in the luxurious realm of sports. Insights into emerging trends, technological advancements, and shifts in consumer behavior provide readers with a glimpse into the future trajectory of luxury in sports. Delving into innovative approaches and practices, this chapter discusses how these innovations could redefine the concept of luxury in sports in the coming years. By examining cutting-edge practices and forward-thinking strategies, readers are equipped with a visionary outlook on the evolving landscape of luxury sports. The future of luxury in sports is anticipated to be significantly shaped by advancements in technology, customization, sustainability, health and wellness, exclusive experiences, digital innovations, fan engagement, and investment in sports facilities.

Keywords: Sport technology; Sport innovation; Sport spectators; Wellness; Personalization; Collectibles; Exclusive; NFT; AR; VR; Smart stadiums (search for similar items in EconPapers)
Date: 2025
ISBN: 9781035342785
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