Business Strategy in a Changing Nonmarket Environment

John Ahlquist and Aseem Prakash

Chapter 5 in Transformations in Global Governance, 2006 from Edward Elgar Publishing

Abstract: The world of multinational enterprises is changing dramatically. Their complex and dynamic international context presents them with special challenges – threatening their survival on one hand, and presenting them with unprecedented opportunities on the other. In this volume, international experts analyze different aspects of the transformations in global governance: ideological variations, trade governance, competition policy and the rise of civil society. They discuss the implications for multinational–government relations, multinationals’ self-governance, relations with NGOs and issues of competitiveness.

Keywords: Business and Management (search for similar items in EconPapers)
Date: 2006
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