Digital Communication Management

Edited by Beatriz Pena-Acuna

in Books from IntechOpen

Abstract: The director of communication is an impassioned profession that discovers which strategies are the best and the most intelligent. There are few manuals, and there are some that offer general and sparsely updated information about the change that new technologies imply. We find the literature isolated that can be directly useful. However, we will say that there is no single recipe for DirCom or communication consultants. Each one will offer different models according to the variables or factors that seem to them to be able to rectify the direction of a company according to his or her personal mood.

JEL-codes: M10 (search for similar items in EconPapers)
Date: 2018
ISBN: 978-1-78923-514-2
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Chapters in this book:

Aligning a Cybersecurity Strategy with Communication Management in Organizations

Ileana Hamburg and Kira Rosa Grosch

Analysis of GRI Sustainability Reports Issued by Portuguese Public Sector Entities

Maria Da Conceicao Da Costa Tavares

Communication Society and Security: Current Threats and Legal Maintenance

Alexander Rozanov, Anna Chebotareva and Vladimir Chebotarev

Introductory Chapter: Changing Panorama of Digital Communication Management

Beatriz Pena-Acuna and Alejandro Formanchuk

Neuro-Linguistic Programming and Managerial Communication

Zuzana Birknerova, Miroslav Frankovský, Eva Benkova and Ladislav Suhanyi

Online Dispute Resolution

Deepak Verma, Anshu Banwari and Neerja Pande

Pharmaceutical Communication over Social Media Channels: 24/7 Management Challenges

Tiago Costa, Tiago Costa, Tiago Costa, Tiago Costa, Tiago Costa, Teresa Tiago and Flávio Tiago

Process Knowledge in the Innovation-Decision Period

Henrik Vejlgaard

Project Communication Management in Industrial Enterprises (Step by Step)

Jana Samakova, Henrieta Hrablik Chovanova, Jana Mesarosova, Jana Sujanova and Dagmar Babcanova

Understanding Stress in Communication Management: How It Limits the Effectiveness at Personal and Organizational Level

Fawad Kaiser

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Persistent link: https://EconPapers.repec.org/RePEc:ito:pbooks:5202

DOI: 10.5772/intechopen.70959

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