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Luxury, Lies and Marketing

Marie-Claude Sicard

in Palgrave Macmillan Books from Palgrave Macmillan

Date: 2013
ISBN: 978-1-137-26469-5
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Chapters in this book:

Doing Away with Some Received Ideas
Marie-Claude Sicard
International Luxury: The Clash of Cultures
Marie-Claude Sicard
How Luxury Brands Work
Marie-Claude Sicard
Conclusion
Marie-Claude Sicard

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Persistent link: https://EconPapers.repec.org/RePEc:pal:palbok:978-1-137-26469-5

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http://www.palgrave.com/9781137264695

DOI: 10.1057/9781137264695

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