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Early Entry and Aggressive Growth: Kraft foods Lietuva

Valdone Darskuviene ()

Chapter 17 in Acquisition Strategies in European Emerging Markets, 2007, pp 232-241 from Palgrave Macmillan

Abstract: Abstract The case of foreign Kraft Foods Lietuva illustrates the peculiarities of FDI at the beginning of the transition period – a time when FDI was highly dependent on the privatization process, and the development of a new market economy. Kraft Foods International’s acquisition of Kaunas Confectionery in 1993 was the second-largest foreign capital investment at that time in Lithuania, with the largest being the acquisition of Lithuania’s tobacco industry by Philip Morris, which belongs to the same parent company as Kraft Foods.

Keywords: Initial Public Offering; Parent Company; Dark Chocolate; Food Company; Aggressive Growth (search for similar items in EconPapers)
Date: 2007
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DOI: 10.1057/9780230286542_17

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Handle: RePEc:pal:palchp:978-0-230-28654-2_17