The lifestyle influence

Herbert Meyers and Richard Gerstman
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Herbert Meyers: Interbrand
Richard Gerstman: Interbrand

Chapter Chapter 8 in The Visionary Package, 2005, pp 76-94 from Palgrave Macmillan

Abstract: Abstract With its sour taste, it’s amazing that people can enjoy eating yogurt. Rarely will they order it in a restaurant, but they will always buy those small portable, serving-sized cups that are divided into portions and then thrown away.

Keywords: Peanut Butter; Wine Bottle; Ethnic Food; Wine Vinegar; Bake Bean (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-28691-7_9

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DOI: 10.1057/9780230286917_9

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