Screening for Strategies

Urs P. Jäger

Chapter 10 in Managing Social Businesses, 2010, pp 161-174 from Palgrave Macmillan

Abstract: Abstract Goal of the chapter: Profit enterprises look for strategies to outperform their competitors. On the other hand, social businesses first of all follow the goal to meet social needs. This chapter therefore raises the question: How to screen strategies in social businesses? The reader learns about differences between competitive and social positioning strategies, differences between strategy positioning and screening, the importance of the concept of potential for change in social businesses and the strategic triangle as a reference point for evaluating strategies.

Keywords: Core Action; Competitive Strategy; Social Investor; Market Strategy; Social Strategy (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-29242-0_10

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DOI: 10.1057/9780230292420_10

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