Automating Consulting Services: Re-Evaluating Online Consulting

Fiona Czerniawska

Chapter 16 in Value-Based Consulting, 2002, pp 185-195 from Palgrave Macmillan

Abstract: Abstract The jury on online consultancy came back a couple of years ago, way ahead of all the evidence being presented, to conclude that the defendant was guilty as charged. Online consulting — by which I mean replacing the face-to-face interaction of conventional consulting with a series of web-based tools enabling clients to conduct the various stages of a consulting project for themselves — was never going to amount to much more than a niche service, provided by a particular segment of the market. Offline consultancies were largely safe: some would develop an online component to their business, but it would never account for more than a fraction of their total revenue.

Keywords: Intellectual Capital; Small Company; Online Service; Consult Service; Consult Firm (search for similar items in EconPapers)
Date: 2002
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DOI: 10.1057/9780230501980_16

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