Strategy Implementation and Management

J. Angus Gillon and Lynne Pearson

Chapter 10 in Developing Strategies for International Business, 2004, pp 163-176 from Palgrave Macmillan

Abstract: This chapter discusses the importance of rational implementation of the agreed strategy and the added value gained by continuing effective management.

Keywords: Strategy Implementation; International Business; Strategic Objective; International Strategy; Sales Team (search for similar items in EconPapers)
Date: 2004
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-50257-4_10

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DOI: 10.1057/9780230502574_10

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