Re-Create: an organisation that self-develops

Susan Barlow, Stephen Parry and Mike Faulkner

Chapter Chapter 9 in Sense and Respond, 2005, pp 129-146 from Palgrave Macmillan

Abstract: Abstract To be effective in creating a true Customer Value Enterprise®, all activities need to be aligned to customer purpose by ensuring that all the key decisions within the business are related to creating customer success. Instead of designing development, design organisational self-development.

Keywords: Customer Demand; Customer Relationship; Intelligence Data; Business Outcome; Demand Profile (search for similar items in EconPapers)
Date: 2005
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-50814-9_9

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DOI: 10.1057/9780230508149_9

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