Doing Business in China: Staying Ahead of Your Competitors

Lily Chiang

Chapter 14 in Management and Organizations in the Chinese Context, 2000, pp 337-343 from Palgrave Macmillan

Abstract: Abstract Localization is one of the key factors for a company’s survival and competitiveness in the Chinese market. Companies also need to localize if they want to capture greater local market share. By localization, I mean using local managers to run the business in the local setting, rather than expatriate managers from the parent company.

Keywords: Parent Company; Corporate Culture; Internal Auditor; China Today; Chinese Person (search for similar items in EconPapers)
Date: 2000
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DOI: 10.1057/9780230511590_15

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