Basic Concepts of the Creative Process

Beatriz Muñoz-Seca and Josep Riverola
Additional contact information
Beatriz Muñoz-Seca: University of Navarra
Josep Riverola: University of Navarra

Chapter XVIII in The New Operational Culture, 2009, pp 173-183 from Palgrave Macmillan

Abstract: Abstract Innovation and Creativity are two indispensable factors for a company to remain in a competitive position.1 In Chapter 13, we presented the Stage Director as the principal source of innovation in an opera theatre. This role as a source of innovation is coupled with that of being the creative element in pursuit of excellence. In this chapter, we want to analyse not only how a creative process is generated, but also how this process can help to create an environment in which the creativity of others can flourish and in turn complement the process. A third aspect to analyse, and one that’s complementary to the previous two, is his role as custodian of the materialisation of the idea, of its shaping in reality.

Keywords: Creative Process; Common Language; Stage Director; Exploration Process; Operational Culture (search for similar items in EconPapers)
Date: 2009
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-230-58460-0_18

Ordering information: This item can be ordered from
http://www.palgrave.com/9780230584600

DOI: 10.1057/9780230584600_18

Access Statistics for this chapter

More chapters in Palgrave Macmillan Books from Palgrave Macmillan
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().