 Creating Strategic ChangeDick Stroud Chapter 7 in Internet Strategies, 1998, pp 166-224 from Palgrave Macmillan Abstract: Abstract For the purposes of this book, strategic change has been defined as being a situation in which the very nature of a product and its means of sale and distribution have been altered radically for a whole industry rather than for a few companies. At this early stage of the Internet’s development there has been little opportunity for the systematic research or analysis which could provide hard facts about the level of strategic change that really has occurred. In the absence of meaningful statistics, it is necessary to try to extract lessons from industries that appear to be experiencing significant developments. Three such industries are travel, IT and financial services. Each of these has been reviewed to identify the business characteristics that seem to make them susceptible to Internet-enabled commerce. When the similarities between these industries have been listed and assessed it is possible to draw conclusions about these factors that enable a judgement to be made about the level of strategic change that other industries will experience. Keywords: Credit Card; Financial Service; Electronic Commerce; Strategic Change; Internet Bank (search for similar items in EconPapers) There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it. Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-0-333-98147-4_7 Ordering information: This item can be ordered from Access Statistics for this chapter More chapters in Palgrave Macmillan Books from Palgrave Macmillan |
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