Contemporary Lustre
Melanie Puddick and
Priya Menon
Chapter 5 in The Luxury Market in India, 2012, pp 48-68 from Palgrave Macmillan
Abstract:
Abstract After breakfasting and instructing her maids on details of the dinner party she is hosting that evening, Leela slips onto the back seat of her chauffeur-driven Mercedes and goes shopping for Dior stilettos, a bag from Fendi and an outfit from Indian luxury couturier Tarun Tahiliani. Next stop is a purchase for her husband, a Mumbai-based businessman with interests in shipping and hotels. From a small showroom facing the Arabian Sea, she is attended by three sales assistants before picking out a perfect white kurta, made of hand-loomed khadi and decorated with intricate stitching known by cognoscenti as chikankari.1
Keywords: Luxury Good; Conspicuous Consumption; Luxury Consumption; Luxury Brand; Luxury Item (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-26416-9_6
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DOI: 10.1057/9781137264169_6
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