Luxury Retailing in India

Sudeep Chhabra

Chapter 8 in The Luxury Market in India, 2012, pp 93-105 from Palgrave Macmillan

Abstract: Abstract The story of luxury retail in India during the last decade has been nothing less than a revolution. The collaboration of developers, retailers, designers and authorities has transformed the luxury retail landscape. This chapter will track the growth and performance of the luxury retail industry in India, including strategies to create successful organized formats to match changing consumer trends.

Keywords: Foreign Direct Investment; Online Shopping; Shopping Centre; High Street; Brand Store (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-26416-9_9

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DOI: 10.1057/9781137264169_9

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