Customer Service
Jed Hallam
Chapter Chapter 12 in The Social Media Manifesto, 2013, pp 130-139 from Palgrave Macmillan
Abstract:
Abstract A socially enabled customer service team is one of the most obvious departments within a social business—with so many consumers online discussing products and services (MoneySupermarket. com and MoneySavingExpert.com have a combined 20 million unique visitors every month—and that is only the personal finance category), customer service issues are going to make up a large percentage of those conversations.
Keywords: Customer Service; Customer Complaint; Social Business; Channel Strategy; Social Platform (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-27142-6_13
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DOI: 10.1057/9781137271426_13
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