Principle 4 — Carry Out Reality Checks and Make Appropriate Plans
Simon Bridge and
Cecilia Hegarty
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Simon Bridge: University of Ulster
Cecilia Hegarty: PLATO EBR
Chapter 11 in Beyond the Business Plan, 2013, pp 103-108 from Palgrave Macmillan
Abstract:
Abstract Whereas most of the other principles indicate a general approach, this principle advocates some specific actions. It suggests that before starting a venture you should both check that it could work and plan what you are going to do.
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-33287-5_11
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DOI: 10.1057/9781137332875_11
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