World Cup Stadium Development and Sustainability

Les Street, Stephen Frawley and Sarah Cobourn

Chapter 7 in Managing the Football World Cup, 2014, pp 104-132 from Palgrave Macmillan

Abstract: Abstract As outlined in the first chapter of this book, the Football World Cup is the largest and most important international football tournament (Florek et al., 2008). Whilst it can be claimed the Olympic Games with its Summer and Winter versions, contested over an array of disciplines every two years, is larger and carries greater significance (Frawley & Adair, 2013), it is arguable that no other global sporting event reaches the fervour generated by the World Cup. Football as the global game can elicit high levels of passion and as Sugden and Tomlinson (1998, p. 4) explain, ‘football is an emotive form of popular theatre which has proven to be open to the expression of distinct sets of values and ideologies, transcending any meaning which the game itself has’. Put simply, for many people: football is life.

Keywords: Corporate Social Responsibility; United Nations Environment Program; Olympic Game; Sport Event; Corporate Social Responsibility Strategy (search for similar items in EconPapers)
Date: 2014
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DOI: 10.1057/9781137373687_7

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