STARTING THE REVOLUTION

Lisa Nirell

Chapter Chapter 21 in The Mindful Marketer, 2014, pp 185-193 from Palgrave Macmillan

Abstract: Abstract If you have progressed this far into this book, chances are high that you have taken the time to reflect on how you can introduce mindful approaches and strategies within your organization. The five qualities we have discussed—acceptance, aliveness, articulateness, aggregation, and adaptability—are simple, but they may not always be easy to deploy.

Keywords: Customer Experience; Qualified Lead; Marketing Organization; Customer Engagement; Sale Team (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-38631-1_21

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DOI: 10.1057/9781137386311_21

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