Innovation Commercialization and Value Formation

Richard Cuthbertson, Peder Inge Furseth and Stephen J. Ezell
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Richard Cuthbertson: University of Oxford
Peder Inge Furseth: BI Norwegian Business School
Stephen J. Ezell: Information Technology and Innovation Foundation

Chapter 7 in Innovating in a Service-Driven Economy, 2015, pp 96-102 from Palgrave Macmillan

Abstract: Abstract This chapter discusses three statements on the creation of Value: “Successful innovation is driven by the value created.” — Furseth, Cuthbertson, and Reynolds, 2011.1 “Through innovation and growth, firms can do untold good for society.” — Ahlstrom, 2010.2 “The strategic role of the supplier is to support the customer value creating processes.” — Ballantyne and Varey, 2008.3

Keywords: Comfort Zone; Successful Innovation; Wealth Creation; Strategic Role; Strategic Flexibility (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-40903-4_7

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DOI: 10.1057/9781137409034_7

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