Creating Textbook 2.0 with a Student Wiki

Moritz Botts and Maiia Deutschmann

Chapter 47 in The Palgrave Handbook of Experiential Learning in International Business, 2015, pp 776-790 from Palgrave Macmillan

Abstract: Abstract Business textbooks as ‘highly institutionalized artifact(s)’ (Stambaugh & Quinn Trank, 2010: 673) are alone by their nature as printed objects subject to a certain stasis. Where in the 1990s, students considered up to 55% of their university-based knowledge to come from textbooks (Lichtenberg, 1992: 11), new media and the Web 2.0 are in the process of challenging this paradigm. Online encyclopaedias like Wikipedia have become a reliable source for information, replacing printed works of reference (Ferris & Wilder, 2006) and even a couple of textbooks have been written using online collaboration, or crowd-sourcing, such as ‘Business Model Generation’ by Osterwalder & Pigneur (2010) (Evans, 2006; Walter & Back, 2010). The classic textbook with new, updated editions every few years may therefore soon be a model of the past (Carreiro, 2010).

Keywords: Management Learn; International Management; Online Collaboration; Winter Semester; Virtual Generation (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-46772-0_47

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DOI: 10.1057/9781137467720_47

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