Luxury Landscape: Challenges and Opportunities for Independents

Jonas Hoffmann and Laurent Lecamp
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Jonas Hoffmann: SKEMA Business School
Laurent Lecamp: Carl F. Bucherer

Chapter Chapter 1 in Independent Luxury, 2015, pp 6-37 from Palgrave Macmillan

Abstract: Abstract This chapter analyzes the luxury landscape and how it affects independent luxury companies. We start by looking at one of the mainstays of the luxury business, the Swiss watchmaking industry, to reveal a stormy outlook for independent watchmakers. We then widen the context to examine the luxury industry as a whole, to get a better picture of the major forces shaping current challenges and opportunities, namely: 1) the leading role of Chinese consumers; 2) the digital revolution; 3) the high concentration of wealth; 4) sustainable luxury; 5) luxury lifestyle; 6) the growth of travel retail; 7) the turbulent geo-economic and geopolitical environment.

Keywords: Luxury Good; Business Model Innovation; Chinese Consumer; Luxury Consumption; Compound Annual Growth Rate (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-48146-7_2

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DOI: 10.1057/9781137481467_2

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