Independent Luxury

Jonas Hoffmann and Laurent Lecamp
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Jonas Hoffmann: SKEMA Business School
Laurent Lecamp: Carl F. Bucherer

in Palgrave Macmillan Books from Palgrave Macmillan

Date: 2015
ISBN: 978-1-137-48146-7
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Chapters in this book:

Introduction

Jonas Hoffmann and Laurent Lecamp

Luxury Landscape: Challenges and Opportunities for Independents

Jonas Hoffmann and Laurent Lecamp

Last Chance for Knysna: Innovation

Jonas Hoffmann and Laurent Lecamp

Back to the Roots

Jonas Hoffmann and Laurent Lecamp

Code Breakers

Jonas Hoffmann and Laurent Lecamp

Eagle in the Aquarium

Jonas Hoffmann and Laurent Lecamp

Game Changers

Jonas Hoffmann and Laurent Lecamp

Applying the BA2RE® Luxury Strategy Approach to the Creation and Development of Encelade 1789

Jonas Hoffmann and Laurent Lecamp

Epilogue

Jonas Hoffmann and Laurent Lecamp

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Persistent link: https://EconPapers.repec.org/RePEc:pal:palbok:978-1-137-48146-7

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DOI: 10.1057/9781137481467

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