The Nature of the Small and Medium-Sized Enterprise

Luca Cacciolatti and Soo Hee Lee
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Luca Cacciolatti: University of Westminster
Soo Hee Lee: University of Kent

Chapter 2 in Entrepreneurial Marketing for SMEs, 2015, pp 6-27 from Palgrave Macmillan

Abstract: Abstract When we study small businesses we often wonder: how do we define small businesses? How small or big is a small business? And what size is a medium or large business? These are all legitimate questions that students reading about entrepreneurship may encounter.

Keywords: Small Business; Small Firm; Market Orientation; Business Owner; Entrepreneurial Orientation (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-137-53258-9_2

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DOI: 10.1057/9781137532589_2

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