Conclusions

Philip Hanson
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Philip Hanson: University of Birmingham

Chapter 9 in Advertising and Socialism, 1974, pp 151-155 from Palgrave Macmillan

Abstract: Abstract Table 8.12 provides a starting-point for considering the significance of advertising in the Soviet Union and Eastern Europe, compared with its role in the West. If we add percentages roughly comparable with those in the last column of that table for the UK, USSR and Czechoslovakia, we get the following picture.

Keywords: Socialist Economy; Socialist Country; Advertising Expenditure; Total Household Consumption; Comecon Country (search for similar items in EconPapers)
Date: 1974
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-02036-2_9

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DOI: 10.1007/978-1-349-02036-2_9

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