The Financial Services Supermarket

Andrew Wileman and Michael Jary

Chapter 12 in Retail Power Plays: From Trading to Brand Leadership, 1997, pp 183-195 from Palgrave Macmillan

Abstract: Abstract In product retailing, the main focus of this book, production and retailing are generally performed by different firms. In the past brand power has resided predominantly with the producer brands, while retailers have competed as cost- efficient distribution channels.

Keywords: Switching Cost; Financial Service; Mutual Fund; Customer Relationship; Asset Management (search for similar items in EconPapers)
Date: 1997
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-14378-8_13

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DOI: 10.1007/978-1-349-14378-8_13

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