Co-op Travelcare: Retailing in the 1990s

Les Lumsdon

Chapter 2 in Marketing for Tourism, 1992, pp 12-21 from Palgrave Macmillan

Abstract: Abstract (a) To introduce travel retailing (b) To evaluate qualitative marketing research methods

Date: 1992
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DOI: 10.1007/978-1-349-21946-9_2

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