Marches Cycles: A Bicycle Company Made for Two

Les Lumsdon

Chapter 5 in Marketing for Tourism, 1992, pp 46-54 from Palgrave Macmillan

Abstract: Abstract (a) To introduce feasibility studies (b) To understand the problems facing small businesses starting in tourism (c) To introduce pricing strategies

Date: 1992
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DOI: 10.1007/978-1-349-21946-9_5

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