Great British City Breaks: Marketing Consortium

Les Lumsdon

Chapter 7 in Marketing for Tourism, 1992, pp 63-73 from Palgrave Macmillan

Abstract: Abstract (a) To evaluate different channels of distribution for the sale of short break packages (b) Assess ways of selling to groups

Date: 1992
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DOI: 10.1007/978-1-349-21946-9_7

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