Introduction: From Banking to Retail Banking

Anna Omarini ()

Chapter 1 in Retail Banking, 2015, pp 3-24 from Palgrave Macmillan

Abstract: Abstract The term ‘bank’ can be applied to a wide range of financial institutions. The objective of this chapter is to provide a brief overview of banking and the role played by banks in an increasingly complex financial world. It begins with a review of the meanings of banking and bank so as to come to a definition of the term ‘retail bank.’

Keywords: European Union; Current Account; Financial Service; Commercial Bank; Competitive Strategy (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:pal:pmschp:978-1-137-39255-8_1

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DOI: 10.1057/9781137392558_1

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