Retail Banking

Anna Omarini ()

in Palgrave Macmillan Studies in Banking and Financial Institutions from Palgrave Macmillan, currently edited by Philip Molyneux

Date: 2015
ISBN: 978-1-137-39255-8
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Chapters in this book:

Ch 1 Introduction: From Banking to Retail Banking

Anna Omarini

Ch 2 The History Lesson and the Need to Turnaround

Anna Omarini

Ch 3 The Customer-Centric Perspective and How to Get It

Anna Omarini

Ch 4 Winning the War for the Modern Customer

Martin Butler

Ch 5 The Modern Bank Customer

Anna Omarini

Ch 6 Business Transformation, Strategy, and Organization: The Issue is in the Execution

Anna Omarini

Ch 7 Conclusions and Recommendations

Anna Omarini

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Persistent link: https://EconPapers.repec.org/RePEc:pal:pmsbfi:978-1-137-39255-8

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DOI: 10.1057/9781137392558

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