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Creative, Intellectual and Entrepreneurial Resources for Regional Development Through the Lens of the Competing Values Framework: Four Australian Case Studies

John Martin ()
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John Martin: La Trobe University

A chapter in Drivers of Innovation, Entrepreneurship and Regional Dynamics, 2011, pp 291-306 from Springer

Abstract: Abstract Stories of regional development are resplendent with examples of businesses and associations failing because many of the basics of business were simply not followed. The entrepreneur who over extends themselves bringing a new product to market; the business that fails to develop local support networks; the established business that does not seek new and innovative products soon becomes irrelevant and fails; as does the business that fails to find new markets for its products are common stories. Our experience is that the same issues apply to associations running local community events. Why is it that community event committees become entrenched in a particular modus operandi and fail to see that there are other business processes which need attention to ensure long-term business sustainability?

Keywords: Market Orientation; Leadership Style; City Council; Heritage Building; Wine Tasting (search for similar items in EconPapers)
Date: 2011
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DOI: 10.1007/978-3-642-17940-2_14

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