A Descriptive Study on How the Involvement of Finance Helps to Upgrade the Local Community in Tea Destinations of India to Boost Tea Tourism

Shuvasree Banerjee () and Pankaj Kumar Tyagi
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Shuvasree Banerjee: Chandigarh University, Research Scholar
Pankaj Kumar Tyagi: Chandigarh University, Professor, UITHM

A chapter in Proceedings of the 2nd International Conference on Innovation and Regenerative Trends in Tourism and Hospitality Industry (IRTTHI 2025), 2025, pp 11-26 from Springer

Abstract: Abstract This study examines how financial involvement helps rural Indian tea-growing communities to enhance tea tourism. The primary objective is to determine how financial resources drive sustainable tourism, infrastructure, and socioeconomic development of tea-growing regions. With secondary data from government reports, financial institutions, and tea tourist publications, a descriptive research design employs structured interviews and questionnaires. The findings indicate that microfinance credit, government assistance, NGO funds, and loans from banks all have significant influence on local community development.

Keywords: Tea tourism; local development; finance; tea business; sustainability; and tourism prospects (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-799-1_3

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DOI: 10.2991/978-94-6463-799-1_3

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