Strategies for Service Growth

JanErik Odhe (), Pritam Padhi () and Lars Witell ()
Additional contact information
JanErik Odhe: Karlstad University
Pritam Padhi: Karlstad University
Lars Witell: Karlstad University

Chapter 4 in Service Innovation and Management, 2025, pp 45-58 from Springer

Abstract: Abstract In the competitive world of manufacturing, where profit margins deteriorate over time, service infusion might be a way to help a business turn in the right direction. This chapter briefly explains the concepts of servitization and service infusion, before identifying service growth opportunities and obstacles. From a strategy-based perspective, we present a conceptual model that evaluates the current and future growth potential of the service business. We identify four specific service growth strategies and illustrate them through business cases. The service growth strategies represent physical services (free-to-fee and ownership change) and digital services (remote and upgrading).

Keywords: Servitization; Service infusion; Digitalization; Business model; Service strategy (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:fuobcp:978-3-031-76560-5_4

Ordering information: This item can be ordered from
http://www.springer.com/9783031765605

DOI: 10.1007/978-3-031-76560-5_4

Access Statistics for this chapter

More chapters in Future of Business and Finance from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().