Empirical Models of Learning Dynamics: A Survey of Recent Developments

Andrew Ching, Tülin Erdem and Michael Keane ()
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Tülin Erdem: New York University

Chapter Chapter 8 in Handbook of Marketing Decision Models, 2017, pp 223-257 from Springer

Abstract: Abstract There is now a very large literature on dynamic learning modelsDynamic models in marketing. Learning dynamics can be broadly defined as encompassing any process whereby the prior history of a consumer or market affects current utility evaluations (e.g., social learning, search, correlated learning, information spillover, etc.). In the present chapter, we focus on discussing this rapidly growing literature that deals with this broader view of learning dynamics.

Keywords: Social learningSocial Learning; Whittle Index; Heart Disease Risk Reduction; Myopic Consumers; Dynamic programmingDynamic Programming (DP) (search for similar items in EconPapers)
Date: 2017
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Working Paper: Empirical Models of Learning Dynamics: A Survey of Recent Developments (2016)
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DOI: 10.1007/978-3-319-56941-3_8

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