The Great Digital Homonym

Steven M. Stone
Additional contact information
Steven M. Stone: NSU Technologies, LLC

Chapter Chapter 2 in Digitally Deaf, 2019, pp 11-22 from Springer

Abstract: Abstract Stone defines the core issues in reaching a consistent definition of the term “digital transformation.” He creates a definition and understanding of digital technologies and digital transformation by examining how digital impacts customer relationships, data, roles and responsibilities in an organization. Stone advocates for the need for digital platforms to enable the speed and agility needed to effectively compete in the new competitive landscape. Leveraging this information, Stone develops a definition of digital transformation to establish context for the remainder of the book.

Keywords: Digital Transformation; Customer Experiencecustomer Experience; RFIDRadio Frequency Identification; CEOChief Executive Officer (CEO); Digital Leadership (search for similar items in EconPapers)
Date: 2019
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-030-01833-7_2

Ordering information: This item can be ordered from
http://www.springer.com/9783030018337

DOI: 10.1007/978-3-030-01833-7_2

Access Statistics for this chapter

More chapters in Management for Professionals from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().