Listen—PYPRs in Action

Timo Wagenblatt ()

Chapter Chapter 10 in Software Product Management, 2019, pp 443-469 from Springer

Abstract: Abstract In this chapter you get an introduction how PYPR has been used to improve the success of various products with different characteristics and setups. We will investigate how product teams applied PYPR, which insights they got and the benefits they could achieve. The chapter outlines how PYPR has been applied successfully in practice by various product teams. I will concentrate only on a few, diverse examples that explain the various usage options of PYPR. First, I will introduce a B2B product, well established in the market, utilizing machine learning in the product, focused on one dedicated industry. Second, I will introduce a product that focuses on a much broader target market, is highly successful in terms of product viability, but is impacted by a product manager losing focus of the product manager role responsibilities. In case studyCase study three, I will introduce a product manager who leveraged PYPR as a checklist for self-awareness and understanding all aspects to be considered in product management in the early stages of his career. Last but not least, I will introduce a case studyCase study of an internal IT product team trying PYPR for the first time in order to increase product management maturity in an IT Business Services team.The case studies are just a glimpse of the PYPR applications; however, I think they will be useful for following reasons: They showcase real-world applications of applying PYPR They help you to understand the positive impact PYPR can generate They also indicate challenges that can arise as transparency kicks in when utilizing PYPR.

Date: 2019
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DOI: 10.1007/978-3-030-19871-8_10

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