Putting Africa in Context

Ebimo Amungo
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Ebimo Amungo: Amungo Consulting Limited

Chapter 5 in The Rise of the African Multinational Enterprise (AMNE), 2020, pp 61-77 from Springer

Abstract: Abstract Africa is a continent of contrasts made up of 54 countries that are remarkably different in their geography, history and culture. This reality has created a fragmented continent with countries that have different economic and administrative systems. African countries are divided by their historical affiliations as many adopted the business practices, legal codes and administrative systems of their former colonizers and continue to maintain close cultural, political and economic ties with these former rulers. Africa’s fragmentation has created a complex marketplace with disparate economic agents who contend with a challenging business environment that lacks the structures to supports entrepreneurship and economic development.

Date: 2020
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DOI: 10.1007/978-3-030-33096-5_5

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