Protection Strategies

Oliver Gassmann, Martin A. Bader and Mark James Thompson
Additional contact information
Oliver Gassmann: University of St. Gallen
Martin A. Bader: Technische Hochschule Ingolstadt
Mark James Thompson: IP Australia

Chapter 2 in Patent Management, 2021, pp 27-50 from Springer

Abstract: Abstract A successful patent strategy fits with the corporate strategy. How the company positions itself in terms of products, services, markets, and technologies should also be reflected in the patent strategy. This chapter examines various forms of patent strategies: preventative, defensive, offensive. It discusses both offensive and defensive patenting and looks at the core actions: more intellectual property rights (IPRs); differentiation; and freedom to operate. This chapter also delves into the various costs associated with these actions. Moreover, it looks at alternative strategies to protect innovation that do not involve intellectual property rights; these include strategies such as first-mover advantage, or secrecy.

Date: 2021
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-030-59009-3_2

Ordering information: This item can be ordered from
http://www.springer.com/9783030590093

DOI: 10.1007/978-3-030-59009-3_2

Access Statistics for this chapter

More chapters in Management for Professionals from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().