There Is Always That Little Bit Extra You Can Offer

George Vekinis
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George Vekinis: National Centre for Scientific Research Demokritos

Chapter 25 in The Researcher Entrepreneur, 2023, pp 119-123 from Springer

Abstract: Abstract A start-up company is set up for the purpose of commercialising a technology so it has to be tightly focused on that purpose. But a company hardly ever succeeds by concentrating only on one product in one market. Ideally one should early on look for spill-over opportunities and develop alternative products based on the same technology but aimed at different applications, even in different sectors. Functional convergence analysis helps in deciding.

Date: 2023
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DOI: 10.1007/978-3-031-44358-9_25

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