Consolidate First, Diversify Later

George Vekinis
Additional contact information
George Vekinis: National Centre for Scientific Research Demokritos

Chapter 26 in The Researcher Entrepreneur, 2023, pp 125-128 from Springer

Abstract: Abstract While alternative products are important, the name of your start-up will be made (or lost) by its first important offering, i.e. your core technological product. It is the successful debut of your technology in an appropriate application and sector that will pave the way to wider success later. But which market to focus on is not easy and a “market-prioritisation decision matrix” will help you decide.

Date: 2023
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-031-44358-9_26

Ordering information: This item can be ordered from
http://www.springer.com/9783031443589

DOI: 10.1007/978-3-031-44358-9_26

Access Statistics for this chapter

More chapters in Management for Professionals from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().