Reflections

Annika Steiber
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Annika Steiber: Rendanheyi Silicon Valley Center

Chapter 5 in The Google Model, 2024, pp 99-104 from Springer

Abstract: Abstract Reflecting on Google’s changes between 2014 and 2023, the finding is that despite significant changes, Google has continued to follow the six management principles that characterize a highly innovative company fit for a fast-changing world. In 2023, just as in 2014, Google displayed dynamic capabilities, was a constantly changing organization, remained people centric and ambidextrous, networked openly with its surroundings, and took a systems approach. The “Google Model”—as first described in 2014, with updates as viewed through a 2023 lens—remains valid or may be even more valid for incumbents, as the basis for a generic management model oriented toward continuous and discontinuous innovation.

Keywords: Google; Management model; Innovation; Managing innovation; Continuous and discontinuous innovation (search for similar items in EconPapers)
Date: 2024
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DOI: 10.1007/978-3-031-66812-8_5

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