Diffusion of New Technologies
Roman Boutellier and
Mareike Heinzen
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Roman Boutellier: ETH Zürich
Mareike Heinzen: ETH Zürich
Chapter 5 in Growth Through Innovation, 2014, pp 59-70 from Springer
Abstract:
Abstract Diffusion of new technology usually takes 10–40 years to achieve the big majority in a market. The first example studied, hybrid corn in Iowa, was S shaped. Since then all schoolbooks examples are S shaped. But reality is different. We often have a dip in sales after a first take-off that kills many small companies.
Keywords: Mobile Phone; Venture Capitalist; Early Adopter; Early Majority; Late Majority (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-319-04016-5_5
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DOI: 10.1007/978-3-319-04016-5_5
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