System Customer Persuasion

Johannes Robier ()
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Johannes Robier: youspi Consulting GmbH

Chapter 5 in UX Redefined, 2016, pp 105-119 from Springer

Abstract: Abstract You have now understood everything and are ready to use the new concepts and methods. But do you now have the problem that you need some like-minded people to work with or still have to convince your superiors? If so, read on and learn the basics of the theory of motivation as a springboard to winning over your target individuals. You will learn how to tackle your comrades-atarms and get acquainted with some tactics that you can use to convince others of the virtues of usability, user experience and customer experience. To conclude I would like to send you on your way with some studies and statistics that you can include in your presentations.

Keywords: Customer Experience; Negative Motivation; Workplace Satisfaction; Crucial Decision-makers; Public Notice Boards (search for similar items in EconPapers)
Date: 2016
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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-319-21062-9_5

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DOI: 10.1007/978-3-319-21062-9_5

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