Change Management: Shaping Change Successfully

Ralf T. Kreutzer, Tim Neugebauer and Annette Pattloch
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Ralf T. Kreutzer: Berlin School of Economics & Law
Tim Neugebauer: DMK E-BUSINESS GmbH
Annette Pattloch: Beuth University of Applied Sciences

Chapter 3 in Digital Business Leadership, 2018, pp 197-218 from Springer

Abstract: Abstract In order to achieve Digital Business Leadership, a digital transformation is required in most companies. Figure 3.1 illustrates the process and lets us determine where we stand in terms of transforming the company digitally.

Date: 2018
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DOI: 10.1007/978-3-662-56548-3_3

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