Power of GEMBA

Qizhang Liu () and Motoka Mouri
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Qizhang Liu: National University of Singapore
Motoka Mouri: National University of Singapore

Chapter 5 in TA-Q-BIN, 2015, pp 59-83 from Springer

Abstract: Abstract Since the launch of TA-Q-BIN service in 1976, Yamato Transport has been enjoying a steady rate of growth, despite 20 years of economic stagnation in Japan. What is the true secret of Yamato’s success? GEMBA, a word frequently heard from employees at all levels in Yamato, appears to be the source of innovation that drives Yamato’s competitive advantage over its competitors. This chapter reveals the secrete behind Yamato’s success through a few cases of innovation.

Keywords: TA-Q-BINTA-Q-BIN; YamatoYamato; Last-mile deliveryLast-mile delivery; InnovationInnovation; Company cultureCompany culture; GEMBAGEMBA; Competitive advantageCompetitive advantage (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-981-287-673-7_5

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DOI: 10.1007/978-981-287-673-7_5

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